If Opera

Ahead of a summer of entertainment and operatic excellence, our client If Opera asked us to design the programme for their third season, creating illustrations to depict the two core operas, Lucia Di Lammermoor and Die Fledermaus. The challenge was to create a programme beautiful enough to be a commercial collector’s piece – as well as to create demand for opera ticket purchases.

Using Procreate to blend hand-drawn and digital imagery, we were able to craft textures, patterns and colour to create a style that’s both classical and refined, but with a modern edge. In addition to this, we designed a bespoke Shine advert for inclusion in the programme and helped to ensure a high level of quality across the entire piece by copyediting the programme content.